How DMi Found a Space in a Packed Place for a Beauty Retailer A Case Study on How Leveraging DMi as an Affiliate Management Agency Helped a Brand Increase Affiliate Revenue by 400%

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The Client An up and coming leader in the fast beauty space, this client follows a unique manufacturing cycle that’s instantaneous enough to serve the swift nature of the millennial market. To show growth in a competitive market, the client needed to find an agency that could substantially increase the output of their affiliate program. … Continue Reading »Continue Reading How DMi Found a Space in a Packed Place for a Beauty Retailer A Case Study on How Leveraging DMi as an Affiliate Management Agency Helped a Brand Increase Affiliate Revenue by 400%

Is Your First Party Data Actually Third Party Data? When it comes to your acquisition marketing campaigns, take a closer look.

Using third parties to acquire opt-in consumer data for your brands is a highly effective customer acquisition strategy.  The key advantages to advertisers are the cost efficiency and targeting effectiveness, as many programs use performance-based pricing modes to reduce the advertiser’s cost risk; and the advertisers are able to use the consumer data already collected … Continue Reading »Continue Reading Is Your First Party Data Actually Third Party Data? When it comes to your acquisition marketing campaigns, take a closer look.

Meet the Team: Beth, Business Development

What makes the Business Development team at DMi Partners tick?  Beth Harless, our Director of Business Development tells us! What makes DMi Partners unique compared to other digital marketing service companies? Since I joined the DMi team seven years ago, we have worked with thousands of partners. These clients span a wide swath of industries that include, … Continue Reading »Continue Reading Meet the Team: Beth, Business Development

Meet the Team: Zach, Client Strategy

What does it take to provide our clients with a top-notch strategy and service? We asked our lead Client Strategist Zach Ladenberg to tell us how he and the rest of the client strategy team help DMi stand out from the crowd. What is it about the way that DMi handles its clients that sets … Continue Reading »Continue Reading Meet the Team: Zach, Client Strategy