The Client An up and coming leader in the fast beauty space, this client follows a unique manufacturing cycle that’s instantaneous enough to serve the swift nature of the millennial market. To show growth in a competitive market, the client needed to find an agency that could substantially increase the output of their affiliate program. … Continue Reading »Continue Reading How DMi Found a Space in a Packed Place for a Beauty Retailer A Case Study on How Leveraging DMi as an Affiliate Management Agency Helped a Brand Increase Affiliate Revenue by 400%
Using third parties to acquire opt-in consumer data for your brands is a highly effective customer acquisition strategy. The key advantages to advertisers are the cost efficiency and targeting effectiveness, as many programs use performance-based pricing modes to reduce the advertiser’s cost risk; and the advertisers are able to use the consumer data already collected … Continue Reading »Continue Reading Is Your First Party Data Actually Third Party Data? When it comes to your acquisition marketing campaigns, take a closer look.
What’s your SPF? In other words, how much protection do you really need when it comes to making marketing decisions in the travel industry? Are you a convention and visitors bureau (CVB), a travel aggregation site, an online travel agency (OTA), an airline, a hotel chain, or a cruise line? If so, your goal is … Continue Reading »Continue Reading 4 Questions to Help Navigate the Waters of Consumer Acquisition in the Travel Market
Want to know what it takes to deliver the level of service necessary to keep top-notch clients coming back year after year? Meet Kevin Dugan, our Director of Client Services. He’ll tell you. What is it about the way that DMi handles its clients that sets you apart from other agencies? We pride ourselves on … Continue Reading »Continue Reading Meet the Team: Kevin, Client Services
Our work with Mitchell & Ness continues to receive a lot of attention. Each state has a best selling jersey from Mitchell & Ness’ inventory and we developed an infographic to help promote that message. Here are a few articles: Bleacher Report New York Daily News Deadspin Sports Illustrated UPROXX NESN azcentral