Traditional DR Marketing
Tailored to your specific business needs, DMi Partners fuses traditional direct-response
marketing methods with new technology innovations and a pay for performance model
to add value to your marketing efforts and increase overall ROI.
By partnering with the best-in-class in the industry, DMi maximizes the integration
of new and traditional advertising methods for your benefit.
DMi Partners' innovations allow us to monitor the performance of your choice of
Traditional DR.
- TV – DMi Partners takes a unique approach to TV media buying which
separates us from the competition. DMi Partners will invest the marketing dollars
to buy inventory on our client's behalf, while our clients pay for performance.
No more not knowing where your ad will be run or if you will effectively maximize
your budget. With DMi Partners, there is full transparency. Additionally, we are
able to target your buys, and the word remnant is not in our vocabulary. We will
help you plan and place spots in a core strategic network of 90 million
TV households (via relations with DISH, DIRECTV, all the National Cable companies,
their Local Affiliates and the national Networks) DMi also works with best-in-class
production companies to ensure your spot works!
- Radio – DMi Partners can produce and place your radio spots across
top-tier, “top 400” stations and markets across the nation. No more remnant inventory
and spots running during non prime hours. Let your spots be heard, and only pay
for performance!
- Print and Direct Mail – We will manage and provide a complete solution
for your national direct mail campaigns, from Creative design to the selection of
highly targeted mail lists.
Traditional DR
is not dead – just improved – with DMi Partners.
Our partnerships allow you:
- Negotiated access to prime inventory in traditional outlets, run on a per inquiry
basis, well below standard rate card pricing.
- Seamless continuity between DR marketing on and offline.
- Centralized account management comprised of high-yielding traditional placements
integrated with new tech tracking, analytics, and accountability.
- Targeted delivery to the demographics proven to respond, well above industry
average.